Hosting

By
Tim Igoe

Understanding Web Stats

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Web statistics are a very important part of web site development and marketing.  Every day you collect statistics for, you are gathering valuable information to use in your marketing strategy. There is nothing better than looking at a document full of graphs showing increases in users or traffic; however, reading them and understanding how to use them effectively are two very different things.

stats

When collecting stats, you could install multiple different statistics systems for the same set of data but more often than not no two systems will absolutely agree and this is where the biggest problem lies.

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By
Tim Igoe

When to go Dedicated?

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When is it the right time to get more out of your hosting? As your site grows, you should expect to outgrow your hosting options and require something more. So when should you move on to dedicated hosting?

Consider your web hosting carefully.

When you are first starting out, cost will naturally be a major consideration for hosting plans, so chances are your business will start with Shared Hosting.

With Shared Hosting you get a slice of a larger server, sharing the space with maybe 100-200 sites, but it could be anywhere up to and over 1,000 other sites depending on your host. Shared hosting is okay when cost is a major factor, however as your business grows so will your site and its traffic. Sharing with so many sites can have adverse effects, for example when the other sites get busy the performance of your site will be degraded. If your sites run slowly, it doesn’t paint a good first impression to current or prospective clients.

A step above this is a VPS, or Virtual Private Server (sometimes called a Virtual Dedicated Server). Basically, this is a “server” that is all yours, however there will be maybe 10-15 of these VPS servers running on the host machine. You will be guaranteed a certain amount of resources with most VPS providers, though again if a site on your server experiences high volumes of traffic it will effect everything else. This is great if you need or want slightly more control over what the server runs but still don’t need an entire server to yourself.

As your sites grow, you may find that the share of a server isn’t enough, the next consideration is dedicated hosting. This is where you have the server to yourself and only run what you want on it. You have complete control of everything the server does and can do. If you’re not confident managing your server, plenty of providers will offer you various options for them to manage the server for you, but you will pay a premium for this service.

From the moment you launch a new site or service, it is important to be aware of your current server and how it is performing. If traffic increases it is good to be aware and act soon to make sure you don’t generate a bad image with a slow site or one that doesn’t load properly. More importantly is to make sure you get a server that suits your needs.

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By
Tim Igoe

Important Hosting Considerations

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It is really important to spend time considering all the options when picking a web host for your shiny new website. When you launch your site, the last thing you want to happen is for it to go down due to unreliability or another problem.

We’ll cover what you need to know before you get started, including;

  • Cost
  • Space
  • Bandwidth
  • Uptime
  • Support
  • Software Requirements
Consider your web hosting carefully.

Consider your web hosting carefully.

 

Cost

One of the first things to think about when choosing a host, is how much you will need to fork out. While a lot of providers will offer headline grabbing low monthly (or even yearly) fees, it is worth considering if this will have any effect on performance. To offer such low rates many providers put lots of sites on the same server, this can slow things down even if you only have a simple site.

Space

How much disk space will your site need for storing content? If you’re only working with a small blog you probably won’t need much, however if you plan on uploading a load of photos, you’ll need plenty of storage so make sure you choose a lager amount of space.

Bandwidth

Bandwidth is the amount of traffic you transfer from your server. So many providers offer “unlimited” bandwidth, however in the small print you’ll find a fair or acceptable use policy, which means it isn’t unlimited at all! If you are hosting a small blog you won’t use much bandwidth, but if you plan on uploading hundreds of high quality photos, or videos, then like with disc space, you will need to allow for more bandwidth in your hosting package.

Uptime

When you launch your new site and get an influx of users, it doesn’t give a good impression if your host goes down. If there are problems, it is worth knowing how quickly your host will respond to it, some providers operate 24/7 technical support, which can come in handy if your site mysteriously disappears. To lose a website for a few minutes is one thing, but to be down for days is like a lifetime on the web.

Support

Should you have a problem with your new hosting package and need to contact the support teams, what times do they operate? With the way the internet works, you may not have a host that is actually in your time zone so would need to be aware of this when contacting them for help.

Software Requirements

What does your website need to run? PHP / mySQL, Ruby, ASP / .NET / SQL Server? You want your new hosting service to be able to run your site, for example, trying to host a Windows based ASP.NET site with a Microsoft SQL Server database on a Linux server won’t work. Equally, a lot of services come with “quick installers” to allow you to install and update various packages from their control panels, this may be of help you get your site started.

There are many things to take into account when choosing a hosting company, more than just the attention grabbing price point, so it is vital to get one that is good value but also gives you the right amount of space, bandwidth and good quality technical support.

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